Product planning and management : Designing and delivering value /
Moore, William L.
Product planning and management : Designing and delivering value / William L. Moore, Edgar A. Pessemier. - New York: McGraw-Hill, c1993. - xiv, 542 p.
658.57 MOR.P
Product planning and management : Designing and delivering value / William L. Moore, Edgar A. Pessemier. - New York: McGraw-Hill, c1993. - xiv, 542 p.
658.57 MOR.P