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Services marketing : integret customer focus across the firm

zeithaml,Valarie.A , Bitner,Dwayne.D and Pandith,Ajay

Services marketing : integret customer focus across the firm zeithaml,Valarie.A , Bitner,Dwayne.D and Pandith,Ajay - 06 Edition - Mc Graw Hill Education : New Delhi 2013 - - .

Subjects--Topical Terms:
Services marketing, integret customer focus

Dewey Class. No.: 658.802 ZEI.S

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