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Marketing management: Strategy and cases

Dalrymple, Douglas J and Parsons, Leonard J

Marketing management: Strategy and cases Dalrymple, Douglas J and Parsons, Leonard J - 3 Edition - John Wiely & Sons, New York 1983 - 820 p - .

Subjects--Topical Terms:
Marketing management

Dewey Class. No.: 658.8 DAL-M3

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